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If you’re running a dental clinic and looking for CRM (Customer Relationship Management) tools, here are some good options — along with what to look out for and how to pick the right one for your setting (for example in Sweden / Europe). ✅ What to look for in a CRM for a dental clinic From the research, these features keep coming up as important. townsquareinteractive.com +2 Kliniki by HBTech +2 Patient profile & history: all the contact details, treatment plans, insurance/claims info. Appointment scheduling + reminders (to reduce no-shows). Communication (email/SMS/WhatsApp) & follow-up (post-treatment, check­ups). Lead/marketing management: e.g., converting new enquiries into patients. Analytics & reporting: clinic performance, patient retention, no-show rates, etc. Integration/compatibility: works with your practice-management software, billing, etc. Data-protection/compliance: especially important in Europe (GDPR) and if health data is involved. Scalability/customization: your workflow may be different from other clinics, you may grow in future. 🛠️ Some of the Best CRM Tools for Dental Clinics Here are tools that specifically mention dental clinics or are well suited for them. 1. InvestGlass CRM This Swiss CRM has a dedicated dental-practice solution: onboarding, patient pipelines, digital forms, automated workflows. InvestGlass Pros: Dental-specific features, automation of routine tasks, stronger focus on practice workflows. Considerations: Need to check European/Swedish data-hosting compliance if used in Sweden (e.g., GDPR, server location). Best for: Clinics wanting a purpose-built dental CRM with more advanced automation. 2. Lua CRM Marketed for dental clinics: patient management, scheduling, treatment plans, billing & payments. Lua CRM +1 Pros: All-in-one dental practice workflow from the maker. Considerations: Geographic suitability, support in your time zone / language. Best for: A clinic that wants something built purely for dental operations with minimal customisation. 3. DCRM A “purpose-built CRM designed exclusively for dental practices” according to their site: integrated chat, reputation management, follow-up automation, lead funnel/tracking. dcrm.io Pros: Strong on marketing & conversion (lead to booking), which is sometimes overlooked in standard CRMs. Considerations: Pricing may be higher; verify features relevant to Swedish market (payment methods, etc). Best for: Clinics that focus on growth/marketing, new patient acquisition and need CRM + marketing in one. 4. Zoho CRM (with dental customisation) While not dental-specific by default, Zoho is highly customisable and has been used for dental sales/clinic workflows, connecting CRM, bookings, automation. nexivo.co Pros: Flexible, many modules, good ecosystem (CRM + bookings + payments + marketing). Considerations: You’ll need to configure/ customise it to fit dental workflows and ensure appropriate data-privacy settings. Best for: Clinics that already use Zoho or are comfortable customizing and want a powerful system. 5. ClickUp (CRM mode for dentists) Not a traditional CRM, but offers CRM features for dental clinics: tracking contacts, workflows, treatment plans, reminders. clickup.com Pros: Possibly cost-effective, flexible. Considerations: Might require more setup/adjustment as it’s general-purpose rather than dental-specific. Best for: Smaller clinics, starting out, with manual workflows and cost constraints. 🎯 My Recommendation (for a Swedish/European dental clinic) Given your location (Sweden/Europe) and likely needs (clinic workflows, patient-data protection, local payments/insurance, languages), here’s how I’d pick: If you want something ready-made for dental clinics, go with a dental-specific CRM (InvestGlass, LuaCRM, DCRM) and ensure they support EU/GDPR compliance, Swedish language/currency if needed, and integrate with your existing practice-management/billing system. If you are comfortable customizing and maybe already use a general system/toolset, then using Zoho or ClickUp could be more cost-effective and flexible. Also check: How it integrates with your existing practice-management software (so you’re not duplicating data), how easy the front-desk/staff find it, what training/support exists. Do a trial: Many tools offer free trials or demo. Use the trial to test whether the real workflow (patient booking → treatment plan → billing → communications) works smoothly. Data protection: Very important in Europe/Sweden. Make sure data is stored in EU, the vendor supports GDPR, you can export/erase data as required. Localisation: For Sweden, check language support (Swedish), local payment/insurance workflows, local communication channels (SMS, WhatsApp, email preferred locally). If you like, I can research and compare 8-10 CRM tools specifically available/used in Scandinavian dental clinics (Sweden/Nordics) with pricing, pros/cons, localisation — would that be useful?