Answer Details

Here are some excellent social-media accounts to follow for inspiration and guidance in fitness **and** nutrition — separated into two categories so you can easily pick based on your focus. --- ## 🏋️ Fitness accounts Here are five recommended ones: ### 1. Joe Wicks (aka “The Body Coach”)       * British fitness coach and social-media personality. ([Wikipedia][1]) * Blends workouts (especially HIIT) and nutrition in a very accessible way. * Great if you want practical routines + approachable diet advice. ### 2. Kayla Itsines       * One of the leading female fitness influencers with massive reach. ([Lefty][2]) * Focuses a lot on community, transformation and workout programs that can be done at home or gym. * Good if your aim is structured programs and community support. ### 3. Simeon Panda       * Strong presence with emphasis on strength, physique, serious training. ([Best UGC Platform][3]) * If you’re more focused on muscle development, strength training, and advanced routines, he’s a good follow. ### 4. Cassey Ho (Blogilates)       * Blends Pilates, body-weight fitness, routines you can often do without heavy gym equipment. ([Best UGC Platform][3]) * Good if you want lighter but consistent training and a slightly different vibe from heavy lifting. ### 5. David Laid       * Younger fitness influencer known for transformation, lifting, authenticity. ([Wikipedia][4]) * If you like following someone growing, adapting, and showing “real journey” plus serious training. --- ## 🍏 Nutrition & diet-focused accounts Here are five good ones for nutrition, balanced eating and food-science perspective: ### 1. Dr Megan Rossi (aka “The Gut Health Doctor”)       * Focuses on gut health and evidence-based nutrition tips. ([Click Analytic][5]) * Great for deeper nutrition insight (not just “eat less / more gym”). ### 2. Kelly LeVeque       * Clinical nutritionist + author; focuses on balance, blood-sugar, real-food approach. ([FeedSpot for Influencers][6]) * Good if you want practical nutrition for everyday life and overall wellness. ### 3. Cara Harbstreet (Street Smart Nutrition)       * Emphasises intuitive eating, balanced approach, not extreme diets. ([theSkimm][7]) * Good for mindset around food + healthy relationship with nutrition. ### 4. Abbey Sharp       * Food & recipe writer, breaks diet culture, helps with grounded nutrition advice. ([nutrium.com][8]) * Useful if you want realistic food tips + social / psychological dimension of eating. ### 5. McKel Kooienga       * Focus on nourishment, food + mind + body; more holistic. ([FeedSpot for Influencers][6]) * Good complement if you want wellness beyond just macro-counts. --- ## ✅ How to choose which to follow Since you’re working in marketing and product, you’ll probably appreciate content that’s **authentic**, **evidence-informed**, and **consistent** (for inspiration and maybe content ideas). So: * Pick a couple from *fitness* that match your training style (e.g., bodyweight vs gym vs strength). * Pick a couple from *nutrition* that align with your ideology (real food vs intuitive eating vs science-based). * Explore how they present content, how they engage audiences, and what you might adapt in your own work or consumption. * If you like, you can follow along but not feel forced — feed should uplift, not overwhelm. --- If you like, I can dig up **10 more international accounts** (including German-language ones) in fitness + nutrition with strong engagement and good credibility — would that be helpful for you? [1]: https://en.wikipedia.org/wiki/Joe_Wicks_%28coach%29?utm_source=chatgpt.com "Joe Wicks (coach)" [2]: https://lefty.io/blog/top-fitness-influencers?utm_source=chatgpt.com "Instagram's Top Fitness Influencers - Lefty" [3]: https://taggbox.com/blog/fitness-influencers/?utm_source=chatgpt.com "Top 18 Fitness Influencers in 2025 - Taggbox" [4]: https://en.wikipedia.org/wiki/David_Laid?utm_source=chatgpt.com "David Laid" [5]: https://www.clickanalytic.com/11-uk-based-nutrition-influencers-to-follow-on-instagram-in-2023/?utm_source=chatgpt.com "11 Top Nutrition Influencers on Instagram to follow in 2023" [6]: https://influencers.feedspot.com/nutrition_instagram_influencers/?utm_source=chatgpt.com "Top 90 Nutrition Influencers on Instagram in 2025" [7]: https://www.wellandgood.com/food/intuitive-eating-dietitians-instagram?utm_source=chatgpt.com "14 Intuitive Eating RDs To Follow on Instagram for a Better ..." [8]: https://nutrium.com/blog/20-dietitians-you-should-follow-on-instagram/?utm_source=chatgpt.com "The 20 best dietitians to follow on Instagram - Nutrium"